CALLAWAY
Callaway entered the golf ball market in 1997, with its first ball, the Rule 35, introduced in 2000. The company invested heavily in developing the Rule 35 to be a "complete-performance" ball that balanced distance, control, spin, feel, and durability, using technologies like an ionomer layer and a urethane cover. Callaway's golf ball history is defined by this initial innovation and continued investment in production and technology, including its manufacturing facility in Chicopee, Massachusetts.
Market Entry: Callaway announced the development of a new golf ball in 1996 and officially launched its first model, the Rule 35, in 2000.
Initial Innovation: The Rule 35 was groundbreaking for its time, combining multiple performance benefits into a single ball through the use of an ionomer boundary layer and a thin urethane cover.
Development and Investment: The company spent years developing the Rule 35, investing $170 million in research and a 225,000-square-foot production facility. They used advanced computer programs and engineers to analyze thousands of material and dimple variations.
Product Philosophy: The company aimed to create a "complete-performance" ball to avoid forcing golfers to choose between distance, control, or feel, a strategy that became common in the industry.
Continued Production: Callaway continues to manufacture high-end golf balls, with a significant portion produced in its Chicopee, Massachusetts facility.
We offer different models of used CALLAWAY golf balls in three different grades – mint-condition golf balls (AAAAA/5A), near-mint condition (AAAA/4A) and value-condition (AAA/3A). Golf ball performance tests show no appreciable difference in game performance between new and mint-quality CALLAWAY golf balls. Read more.
CALLAWAY ERC SOFT TRIPLE TRACK
ERC Soft is our longest golf ball with soft feel, and it's built for increased control around the green. This complete performance ball suits a wide range of player types and swing speeds, especially low-to-mid handicap golfers, with a Hyper...
CALLAWAY ERC SOFT TRIPLE TRACK YELLOW
ERC Soft is our longest golf ball with soft feel, and it's built for increased control around the green. This complete performance ball suits a wide range of player types and swing speeds, especially low-to-mid handicap golfers, with a Hyper...